Articles about including video in marketing real estate
Realtor Magazine article: "Imagine the effectiveness of having a movie sell your listings! Over 24% of Internet viewers watch videos each and every week. The market is simply too large to ignore."
Chicago Tribune article: "Web appeal is the new curb appeal. On Realtor.com the web listings that feature video tours generally see a 150 percent boost in the number of visitors they get versus those that view listings without them."
Rochester Institute of Technology article: "Only the more aggressive companies are using the newer technologies, according to Neil Hair, assistant professor of marketing at Rochester Institute of Technology’s E. Philip Saunders College of Business, noting that’s how it was with e-mail in the 1990s."
Wikipedia article about YouTube viewership: "Regarding the vast viewership of Internet videos, there are some staggering statistics to offer. YouTube, for example. reported in July 2006 that more than 100 million videos were being watched every day, and 2.5 billion videos were watched in June 2006. 50,000 videos were being added per day in May 2006, and this increased to 65,000 by July. In January 2008 alone, nearly 79 million users had made over 3 billion video views. 42 percent of online U.S. adults have watched a video on the Google-owned site, and 14 percent of those respondents said they visited the site frequently."
TransWorld News article: "Real Estate Professionals Combine Efforts with Video Professionals to Create Marketing Bliss. Video Production Companies from Massachusetts, California, Colorado, and South Carolina reveal the most effective way to market a property online."
Realtor Magazine article: "Join the video revolution. New advances have made it easier than ever to attract business with top-quality video."